Crypto Prism

A multi platform cryptocurrency exchange
Year

2019

Role

Creative Director
UX/UI Designer

Client

Undisclosed

The task

Designing a cross-platform centralised crypto currency exchange, for fresh starters in digital currencies.

TLDR; You can skip to the UX/UI part if you wish

Get to the UX/UI Get to the UX/UI

Definition

A cryptocurrency exchange or a digital currency exchange (DCE) is a business that allows customers to trade cryptocurrencies or digital currencies for other assets, such as conventional fiat money or other digital currencies.

prism

Turning digital or fiat assets to others.

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logo
logoon dark
BRANDING

Colours and typography

The approach was mainly focused on achieving good legibility and a neutral feel which still leans towards a friendlier vibe.

typo
colors
User Flows

In terms of flows my path was quite straight forward, as the regulations and the base functionality gave a good outline. The rest was just organising it in a sensible way.

The website

 

web-flow
The Application

 

app-flow

In line with the branding approach,  I have taken a fairly neutral but friendly design direction to create a UI which gets out of the way of todos.

Daylight UI versions

 

light
dark
Dashboard Variations

 

MItigating painpoints

In order to showcase the application’s UI I have taken two scenarios to present.

On the first one I tried to mitigate the painful registration process which needs to be in place in order to comply with laws in the domain, but Idid this by using an inbound marketing style chatbot instead of forms.

On the second scenario I’m presenting a quick exchange process, with a withdrawal request (offloading) at the end.

Onboarding

 

Crypto Prism Copy 16B
Offloading FIAT

 

Crypto Prism Copy 17b